Atlas ®’ entry in the 3PL arena came as a complement to existing final mile and pad-wrapped services. Fast-forward three years, and the consolidated Atlas Logistics ® brand is showing impressive growth. Sales are up a solid 7 percent this year, with brokered freight surging more than 50 percent. The reason: Atlas Logistics ® brings the experts and resources for a total capability—and the determination of being “one to win” the customer’s business.
“The market is responding to our new business model,” says Vice President of Business Development, Matt Van der Linde. “We’ve positioned our brand and our organization to deliver best-in-class solutions, putting the right providers at the right price point in place.
For shippers, working with Atlas Logistics ® is seamless—they know one brand provides a total package. Service delivery begins with a unified sales effort that examines every opportunity in light of all available resources. Team members bring know-how from disciplines across the logistics spectrum. They understand the nuances of different industries and shippers, whether dealing with high-value goods or commodities.
“We’re finding that our team approach to developing solutions opens up cross-sell opportunities,” says Matt. “Every project represents the potential for added revenue up and down the supply chain—opportunities that can help create revenue for our Atlas ® Agents.”
Phil Wahl, Vice President & General Manager, Atlas Logistics ®, adds, "Now that we're offering a supply-chain solution – rather than transportation, warehousing, installation, or final-mile services individually – we are opening the door to more opportunities. We are going to our customers and identifying their logistical needs, and providing a total logistics solution. We want to be the one and only call that a logistics customer makes to find an efficient and competitive solution." The Atlas ® Agent network gives Atlas Logistics ® an added depth for timely, comprehensive answers. It is often the deciding factor that opens hauling or warehousing opportunities.
“As the Atlas Logistics ® brand grows, Atlas ® Agents will continue to benefit,” says Matt. “Ultimately, the object is to win the business in our core service offerings for Atlas ®. The market is responding because we can provide everything they may need for virtually any logistics scenario. But more than that, we put it all together and make it easy.”